Our Lingerie Blog -- Underwear Matters

Simone Pérèle is an exquisite line. It is known for the finest of embroidery, along with elegance, meticulous attention to detail, innovation, and comfort. I know, it sounds like all these things can't exist in one lingerie piece, but Simone Pérèle does it again and again. Today addition to our lingerie drawers is the Simone Pérèle Wish in the limited...

Did you know green is the hot, new fashion colour? We're seeing all over the catwalks in clothing, shoes, accessories and more. This, of course, translates to lingerie too. And while the greens featured are often quite bold, Mey's take on this trend is softer and perfect for lingerie.

Do you want to continue the New Year's Eve party into the new year? We think you should lean into that by taking a look at Felina Conurelle's new Sparkle design.

Pip Studio says it's about happy products for happy people. We think that's great. Anything that spreads a little cheer while you're lounging between the sheets or with a cup of hot cocoa this winter sounds good to us.

We have Wacoal categorized on our site as a "lingerie basics" line. Well, the cross-dyed lace soft cup shown today might just require a recategorization as the Lace Affair bra is anything but a mere "basic."

We love our sin. Well, the little sins anyway, and Blush's Sweetest Sin has been pretty popular with you, too. We began selling the Sweetest Sin in plumberry (a vibrant pink) but we've now brought it in-store in dark ivy. This new colour is striking and unusual. And while the silhouette of the Sweetest Sin by Blush might be similar...

The Prima Donna Divine bra has been a very popular one at Secret Drawers Lingerie. Women love the Divine because not only does it have seamless, preformed cups, but it is also adorned in stunning, feminine, openwork, French, floral lace. The semi-transparent lace gives a very light look to this full-coverage piece. And this new colour? Something you have to see...

I admit, we've taken a bit of an hiatus here from Underwear Matters. But don't worry, that only means we've had extra time to scope out some beautiful, new lingerie finds that will keep you looking your best.Today's addition is in the fashion colour emerald - it's the Crazy in Love by Prima Donna. This new line is specially designed...

You clearly loved the Oh La La by Prima Donna - so much so you snatched it right out of our store in the blink of an eye. We, of course, love it when that happens. And when it does, we listen to what it says. It says, "We love this!" So, we did it again.

Need a naughty so-and-so for a special night? We've got you covered - barely - with this short and sweet, curve-hugging Mary Green.The Paris Satin Doll Stretch Silk Satin Chemise, in mist, is the perfect nighty with which to entice. Its classic, intricately cut lace detailing is ultra feminine while the delicate green adds an air of sophistication.This bias-cut piece...